People are your best channel

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Our Approach

Pioneering Relational Marketing for Brands

The effectiveness of top-down marketing is diminished in the age of peer-to-peer communication.

  • Messages your customers, prospects, and patients most want to hear

  • Delivered at speed and scale by trusted community voices

  • Any location, demographic, profession or affinity

Our Difference

Meet your customers where they are

Source authentic peer-to-peer content, on any channel, at any scale.

YouTube

Twitter

Instagram

Facebook

TikTok

SMS Texts

Yelp

NextDoor

WhatsApp

Amazon Reviews

Linkedin

Pinterest

Our Performance

Personal stories outperform traditional marketing

People don’t trust corporations, the media, ads – they trust each other:

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higher ad recall

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higher social click through

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higher organic shares

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Our Experience

People are a brand’s best storytellers

  • destigmatized Irritable Bowel Syndrome via 100+ patient stories

  • grew brand favorability by more than 10% among young women in cultural capitals

  • engaged parents on impactful ways to talk to their children about racial equity

  • worked with more than 300 employees to restore brand trust during a crisis

  • ignited gamers to share how White Castle feeds their hunger without losing a level

  • reduced interest in opioids for pain management in post-operative patients

  • activated an army of BIPOC influencers to win a Presidential Election

  • increased purchase intent by 14% for a new generation of clean medicine

  • increased awareness of Molecular PCR tests by more than 30%

  • conducted the largest public health campaign on vaccine hesitancy

  • defended against misinformation aimed at damaging its reputation