If Brands Put People First, there would be more authenticity and trust, engagement and persuasion, and true diversity and inclusion. Subscribe today.
Real people with real opinions and experiences make up a brand’s audience; yet, there is a disturbing lack of real people in brand campaigns.
So, what would it look like if brands put people first in their marketing?
Let’s reimagine it together!
This is “If Brands Put People First,” our biweekly newsletter where we will examine campaigns, advertisements, and commercials from brands that we think could make a major impact if they used real people, with real stories, to achieve real results.